A Personalized Game Plan that Actually Makes Sense
Everyone online tells you that you need a content strategy, but no one tells you what it is.
If you’ve been scrolling through your saved posts at midnight looking for inspiration or following some one-size-fits-all template, I’ve got some bad news for you. Your inquiries aren’t going to increase. Your ideal clients won’t find you.
Because that template isn’t built for your goals, your audience, or your lifestyle.
The Content Strategy Intensive is a deep dive into your business, examining your ideal client, competitors, and developing your unique selling point. It meets you exactly where you’re at and helps you get to where you want to be—all while providing easy, actionable steps that will help you stay consistent months from now.
Real strategy is about connection, intention, and understanding. It’s what connects your content to your business goals and your audience’s needs. Your content strategy is a roadmap, helping you bridge the gap between visibility and results.
The Content Strategy Intensive
A two-hour strategy call to discuss your business, goals, ideal clients, and long-term vision
A custom strategy deck, which includes:
A Breakdown of Your Target Audience (who they are & how to talk to them)
Competitor Analysis (what others in your industry are doing & how you can stand out)
Account Audit (analyzing where you are now and where we can shift things)
Content Strategy & Pillars (developing themes that will keep you consistent and on-brand)
A 30-day content calendar with hooks, captions, and calls to action
4 weeks of support as you implement your new strategy
A 1-hour check-in call to review progress, answer questions, and further refine your strategy
Investment $1500 | Payment plans available
“ARIEL HAS COMPLETELY TRANSFORMED OUR SOCIAL MEDIA. Not only does it look better, but it's performing better. She absolutely nailed it when it came to building an outstanding content strategy that truly brought our brand to life.”
- Brooke M.
Ready to Dive in?
Here’s How it Works.
Fill out the form on our contact page to inquire. After you submit the form, we’ll set up a video call so we can chat and get to know each other! Once we know we’re a good fit, you’ll receive a proposal, contract, and invoice.
Then, we schedule our two-hour strategy call!! Think of this as business therapy, where we get into the nitty-gritty about your business, audience, and goals. Then, within five business days, you’ll receive the strategy deck with a video walkthrough and a 30-day content calendar to help you implement the strategy right off the bat.
For four weeks following the strategy delivery, you’ll have direct access to me via Discord. This is your time to ask questions, run ideas by me, and generally take advantage of my brain. Within those four weeks, we’ll schedule a one-hour check-in call to review your progress and refine your strategy. Before the four weeks are up, you can bundle the Content Strategy Intensive with any of my other services and save!
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Are you tired of guessing what to post? Would you like a clear, personalized plan that supports their business goals? If you know content matters but feel scattered, inconsistent, or unsure how it actually ties back to inquiries, this strategy is for you. You’ll learn how and why content performs the way it does, and how to create content that feels aligned with your values and goals.
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You’ll leave with a clear understanding of your audience, your positioning, and how to show up online with intention. Between the strategy deck, 30-day content plan, and aftercare support, you’ll know what to post, how to talk about your offers, and how your content gains visibility and results.
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This is a one-time strategy designed to give you long-term clarity. You’ll get a complete, usable content strategy you can confidently implement on your own
That said, many clients choose to pair this with a Content Calendar or additional support so they can put the strategy into action immediately. Both options work! If you want ongoing support after receiving your strategy, we can discuss bundle options. But if you feel confident implementing the strategy on your own, you can do that, too!
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Yes, absolutely! This strategy meets you where you’re at and helps you build a plan that fits your capacity, lifestyle, and business goals. By the time you’ve read and absorbed the strategy, consistency will (finally) feel realistic instead of overwhelming.
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The Content Strategy Intensive is the foundation that everything else is built on. It focuses on the why behind your content. It examines your positioning, audience, and how your content supports visibility and results. It’s meant to guide every post you create moving forward, whether you’re planning content on your own, using a calendar, or getting support later on.